Sweetener World Tour

Sweetener World Tour

The Sweetener World Tour was the fourth concert tour by American singer and actress Ariana Grande in support of her fourth and fifth studio albums. The tour visited North American and European cities on 101 different dates, marking the first time that Grande did not tour Asia or Latin America. The Sweetener Tour was attended by 1.3 million people and grossed USD 146. 6 million from 97 shows, surpassing her previous concert tour, the Dangerous Woman Tour, as her highest-grossing tour to date.

About Sweetener World Tour in brief

Summary Sweetener World TourThe Sweetener World Tour was the fourth concert tour by American singer and actress Ariana Grande in support of her fourth and fifth studio albums, Sweetener and Thank U, Next. The tour visited North American and European cities on 101 different dates, marking the first time that Grande did not tour Asia or Latin America. It began on March 18, 2019 at the Times Union Center in Albany, New York, and concluded on December 22, 2019 in Inglewood, California at The Forum. Throughout the tour, Grande partnered with nonprofit organization HeadCount to register new voters ahead of the 2020 United States presidential election, breaking its all-time voter registration record with 33,381 registrations. Multiple shows across the tour were recorded for the live album, K Bye for Now, which was released on December 23, 2019, following the final show of the tour. The Sweetener Tour was attended by 1.3 million people and grossed USD 146. 6 million from 97 shows, surpassing her previous concert tour, the Dangerous Woman Tour, as her highest-grossing tour to date. A concert film documenting the tour was released on Netflix on December 21, 2020, one year after the tour’s end.

Grande embarked to a promotional concert tour for Sweetener, the Sweetener Sessions, which began on August 20, 2018, in New York City and ended on September 4, 2018,. The tour was a commercial success and received positive reviews from critics, who complimented the stage design and Grande’s vocals. Grande announced the North American dates for the tour on October 24, 2018. Pre-sale for the tickets for the first leg of theTour took place between November 1 and November 3, 2018; tickets were opened to the general public in the United Kingdom on December 19 and December 20,2018. The second leg ofThe tour had 30 shows and visited 19 cities across Europe, beginning on August 17,2019, in London and concluded in London. On June 11, 2019,. the first show in Hamburg was cancelled and rescheduled in Prague and the show in Kraków was cancelled, and a special show was being planned in Manchester. On February 25, 2019. Ella Mai announced that Ella would be the opening act for the European leg ofthe tour. On March and Dublin, additional shows were added in Dublin and due to popular demand, additional Shows were added to the tour in June and July.