Singles’ Day or Double 11 is a Chinese unofficial holiday and shopping season that celebrates people who are not in relationships. The date, 11 November, was chosen because the numeral 1 resembles a bare stick, which is Chinese Internet slang for an unmarried man who does not add ‘branches’ to the family tree. The holiday has become the largest physical retail and online shopping day in the world.
About Singles’ Day in brief
The Singles’ Day or Double 11 is a Chinese unofficial holiday and shopping season that celebrates people who are not in relationships. The date, 11 November, was chosen because the numeral 1 resembles a bare stick, which is Chinese Internet slang for an unmarried man who does not add ‘branches’ to the family tree. The holiday has become the largest physical retail and online shopping day in the world. Alibaba shoppers exceeded 213. 5 billion yuan in total spend during 2018 Singles Day. In 2011, more than 4,000 couples got married in Beijing on this date, far greater than the daily average of 700 marriages. The event is now nearly times the size of Black Friday and Cyber Monday and has grown in Southeast Asia, with customers in the Southeast Asian market ordering 6 million items on 11 November.
In 2017, Lazada’s Southeast Asia marketplaces for 11 November is dubbed ‘Harbolnas’ or ‘Double 11’ because of the symbolism associated with the special date. The following symbolism has been associated with 11 November: ‘Harbor’ is the Chinese word for ‘double’ and ’11’ is Chinese for’singles’ The holiday was initially only celebrated by young men, hence the initial name Bachelors’ Day. However, it is now widely celebrated by both sexes.
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This page is based on the article Singles’ Day published in Wikipedia (as of Dec. 07, 2020) and was automatically summarized using artificial intelligence.
