Juicero was a company that made a device that was marketed as a fruit and vegetable juicer. The San Francisco-based firm received USD 120 million in startup venture capital starting in 2014. On September 1, 2017, the company announced that it was suspending sales of the juicer and the packets.
About Juicero in brief
Juicero was a company that made a device that was marketed as a fruit and vegetable juicer. The company’s product was called the Juicero Press, a Wi-Fi connected device that used single-serving packets of pre-juiced fruits and vegetables. The San Francisco-based firm received USD 120 million in startup venture capital starting in 2014 from investors including Kleiner Perkins and Alphabet Inc.
On September 1, 2017, the company announced that it was suspending sales of the juicer and the packets, repurchasing the juifier from its customers and searching for a buyer for the company and its intellectual property. The company defended its product and its process, claiming that squeezing packs by hand created undue mess and promoted a poor user experience.
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This page is based on the article Juicero published in Wikipedia (as of Dec. 09, 2020) and was automatically summarized using artificial intelligence.
