An online video platform enables users to upload, convert, store and play back video content on the Internet. Users generally will upload video content via the hosting service’s website, mobile or desktop application, or other interface. Modern online video platforms are often coupled up with embedded online video analytics providing video publishers with detailed insights into video performance.
About Video hosting service in brief
An online video platform enables users to upload, convert, store and play back video content on the Internet. Users generally will upload video content via the hosting service’s website, mobile or desktop application, or other interface. The type of video content uploaded might be anything from shorts to full-length TV shows and movies. The video host stores the video on its server and offers users the ability to enable different types of embed codes or links that allow others to view the video content. OVPs also include providing a custom video player or a third-party video player that can be embedded in a website. Modern online video platforms are often coupled up with embedded online video analytics providing video publishers with detailed insights into video performance. Revenue is derived from monthly subscriptions based on the number of users it is licensed to and the complexity of the workflow. Some workflows require encryption of content with DRM and this increases the cost of using the service. There are many OVP providers that are also present in broadcast markets, serving video on demand set-top boxes. In the 2010, with increasing prevalence of everyday life, video hosting services serve as a portal to different forms of entertainment.
Content may be either user-generated clips or commercial products. Traditional video distribution methods of such as DVD release, making music and videos, and television shows directly to the public are becoming increasingly popular. Since many users do not have unlimited web space, video service, or through an ISP, video services are becoming more popular, especially with the explosion in popularity of blogs, forums and other interactive pages. The latter would be where platform as a service, is provided as an additional cost. It is feasible, but rare, for large broadcasters to develop their own proprietary OVP. However, this can require complex development and maintenance costs and diverts attention to ‘building’ as opposed to distributingcurating content. The vast majority of OVBs use industry-standard HTTP streaming or HTTP progressive download protocols. With HTTP streaming, the de facto standard is to use adaptive streaming where multiple files of a video are created at different bit rates.
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This page is based on the article Video hosting service published in Wikipedia (as of Dec. 19, 2020) and was automatically summarized using artificial intelligence.
